For anyone who is impenetrable to funny marketing, you should probably check it out anyway, seeing as it is an iPhone charger that contains an SD Card slot with a 4 GB Memory Card.
Once you plug your iPhone in to charge, the SuperHero comes to your rescue by automatically backing up the data stored on it. Should you lose or damage your iPhone, (see video), you can always restore your photographs and contacts to your new iPhone. Unfortunately, it does not save any music, videos or emails, although these are probably stored on your computer anyway…it might be worth waiting for a SuperHero 2, which has this capacity, provided that it comes with a funny video.
Video
Iomega SuperHero Backup and Charger for iPhone
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